Print advertising dead?

Have you heard that print advertising is dead? If you know how to leverage print as a part of an overall marketing communications strategy you can achieve great things.
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Print works

Year after year, ad after ad, we get consistently great results in the trade publications you need to be in. From medical devices to fiber optics to lasers to security software products, ads from StartupFactory mean business.

Testimonials

Our customers say the nicest things! Check out a few of the comments that make us all warm and fuzzy. Seriously, we do great work and our customers really like working with us. Naturally, we only publish the good stuff.
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Branding

It's not what you say about your brand; it's what your brand says about you. Brand promise, brand values, and even brand personality factor into how your company, products, services and people are perceived. Ask us how we can help you define and shape a well-understood, enduring brand. Using the following planner can help you get a start
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@theFactory

Our quarterly newsletter @theFactory contains valuable bits and pieces of helpful marketing information you can use right away. It features a “tips and tricks” section for improving your marketing efforts, an industry tidbits section, a few sage words from one of our knowledgeable staff, and other interesting stuff.
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Print Advertising

We believe the demise of print advertising has been greatly exaggerated. Print is still an important component in the marketing communications mix—providing you know how it can be used to its fullest advantage. Some of the basic requirements of effective print advertising still hold true today: reach, frequency, and consistency of message plus, great creative is essential.

As they say, "the proof is in the pudding". Our ads are seen, noticed and read. And readership studies in major trade publications back up our claim. We approach advertising from your customer's point of view, and we perform the due diligence required to understand their issues, interests and buying patterns.

StartupFactory relies on an experienced team of communications professionals who are extremely skilled at transforming complex technical messages into written and visual language that is compelling, consistent in style and easily understood. The secret to highly effective advertising is academic: Understand your audience, keep your message simple, focus on benefits, and be consistent in your efforts.